Brand essentials
1-WEEK DESIGN SPRINT
for start-ups & solopreneurs
Got a brilliant business with a brand that doesn’t do it justice? Or maybe no brand at all?
Ready to grow your audience, increase your impact and stand out against the crowd?
Whether you’re a start-up with no branding at all or a solopreneur ready to take your business to the next level - this brand intensive will whizz through a full branding process in just one week.
Strong brands are 4x
more likely to grow
Did you know?
Consistent branding
increases brand recognition
Branding can increase
sales by up to 33%
STAGE 1
Brand Strategy
Day one begins with a 2 to 3 hour workshop where we will develop a brand strategy which sets out how you want to be perceived.
We will discuss your:
- Purpose (Vision & mission)
- Personality (Values & beliefs)
- Positioning (Audience & competitors)
Deliverables:
- Brand strategy workshop
- Brand strategy summary sheet
The process:
STAGE 2
Visual identity
On day two you can sit back and relax in anticipation while I develop visual identity concepts based on your brand strategy.
By the end of day two you will be presented with 2 to 3 concepts to choose from which will include logo design, colour palettes, fonts & examples of the identity applied to various relevant touchpoints, such as your website.
Deliverables:
- Visual identity concept presentation
STAGE 3
Guidelines & files
At the start of day three you will confirm which visual identity concept you’d like to move forward with and provide feedback for any final tweaks.
After finalising your visual identity I will put together mini brand guidelines and export all your files - making your brand good to go!
Deliverables:
- Brand asset files (such as logos)
- Mini brand guidelines
